12 December 2010 - P!NK DOLLAR SURVEY

Collaboration between Leo Burnett Limited and FinS - Fruits in Suits, HK

Leo Burnett approached FinS and asked if we would like to collaborate on The P!NK Dollar Survey. This study provides indebt research on branding in the GAY MARKET. It has had an influence on brands and how they approach and market to the Gay HK community. This received wide press, MR.GAYHK

See the survey here